Cookie Policy

Last updated: September 20, 2025

This page explains how AloMatches uses cookies and similar technologies, what they do, and how you can control them — including giving or withdrawing consent.

GDPR/ePrivacy IAB TCF-compatible AdSense/Ad Manager Analytics EN

1) What are cookies & similar tech?

“Cookies” are small text files stored on your device when a website loads in your browser. Related technologies include local storage, session storage, SDKs, pixels, and device identifiers. They can be set by the site you’re visiting (first-party) or by third parties (e.g., analytics, ad partners, media embeds).

2) How we use cookies

Strictly necessary

  • Security, load balancing, traffic management, session continuity.
  • Consent storage for your choices (so we remember your settings).

Preferences

  • Language, UI layout choices, saved filters (where offered).

Analytics (with consent)

  • Understanding usage to improve performance and features.
  • Aggregated, non-identifying metrics when possible.

Advertising (with consent)

  • Ad delivery, frequency capping, fraud prevention, and (if allowed) personalization.
  • If you refuse consent, ads may still appear but will be non-personalized.
  • Strictly necessary: our legitimate interest and/or a service you request.
  • All other categories (e.g., analytics, ads personalization): your consent, where required by law.

4) Your choices & controls

  • Use the button above to review or change your consent.
  • Browser controls: you can block/erase cookies in your browser settings.
  • Industry opt-outs: EDAA (EU), NAI, DAA.
  • US state rights (e.g., CA/VA/CO/CT/UT): click or see our Privacy Policy.
  • We may use Google AdSense/Ad Manager to show ads. With consent, Google may use cookies to personalize ads.
  • Without consent (or where the law requires), we request non-personalized ads.
  • We support consent mode (v2) signals for ad_user_data and ad_personalization when applicable.

6) Analytics disclosures

  • Analytics helps us measure performance and fix issues.
  • We respect your consent choices. If declined, analytics is limited or disabled.

7) Third-party services we may use

Category Examples Purpose Retention (typical) Policy
Strictly necessary CDN / Security Availability, security, DDoS protection Session to 12 months See provider’s policy
Analytics Google Analytics Usage metrics to improve the site Up to 13 months (typical) Google Privacy
Advertising Google AdSense/Ad Manager Ad delivery, measurement, (if consented) personalization Varying; see provider Google Ads Policy
Media embeds Official league/video widgets Legitimate highlight or media playback Session to 12 months See widget provider’s policy

8) Retention & storage

Cookie lifetimes depend on the category and provider. Necessary cookies often expire at session end or within 12 months. Analytics/ads cookies (if consented) typically range from a few months up to around 13–24 months.

9) Updates to this policy

We may revise this Cookie Policy to reflect changes in law, technology, or our practices. We indicate the latest update date at the top of the page.

10) Contact

Questions or requests related to cookies? Please contact us. For copyright concerns about third-party media, see our DMCA page.

This page is provided for transparency and does not constitute legal advice. For privacy information, see our Privacy Policy.